Tech & Science Apple unveils iPhone X in major product launch

04:40  13 september  2017
04:40  13 september  2017 Source:   Reuters

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Apple Inc on Tuesday rolled out its much-anticipated iPhone X , a redesigned product of glass and stainless steel with an edge-to-edge display that Chief Executive Tim Cook called "the biggest leap forward since the original iPhone .".

Apple Inc on Tuesday rolled out its much-anticipated iPhone X , a redesigned product of glass and stainless steel with an edge-to-edge display that Apple Chief Executive Tim Cook Voice of Business unveils 8th issue, launches VoB week 2017. Over 200,000 Rohingya children at risk, says UNICEF.

CUPERTINO, Calif., Sept 12 (Reuters) - Apple Inc on Tuesday rolled out its much-anticipated iPhone X, a redesigned product of glass and stainless steel with an edge-to-edge display that Apple Chief Executive Tim Cook called "the biggest leap forward since the original iPhone."

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Apple Inc (AAPL.O) on Tuesday rolled out its much-anticipated iPhone X , a redesigned product of glass and stainless steel with an Apple Senior Vice President of Worldwide Marketing, Phil Schiller, introduces the iPhone X during a launch event in Cupertino, California, U.S. September 12, 2017.

Apple Inc on Tuesday rolled out its much-anticipated iPhone X , a redesigned product of glass and stainless steel with an edge-to-edge display that Apple Chief Executive Tim Cook called “the biggest leap forward since the original iPhone .”

The phone features wireless charging, an infrared camera and special hardware for facial recognition, which will replace the fingerprint sensor for unlocking the phone. The home button found on previous iPhones is also gone, and users will instead tap the device to wake it up.

But in an embarrassing moment for Apple senior vice president Craig Federighi, the face ID unlocking did not work on his first attempt during the on-stage presentation.

The phone, which is priced at $999 and ships on Nov. 3, as well as the holiday shopping season that will follow are the most important for Apple in years.

Shares of Apple were last down 1.3 percent after erasing gains of up to 1 percent during the launch event.

The company has sold more than 1.2 billion iPhones over the past decade and ushered in the era of mobile computing, but last year had a substantial decline in revenue as many consumers rejected the iPhone 7 as being too similar to the iPhone 6.

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Varlamov.ru. The phone features wireless charging, an infrared camera and hardware for facial recognition, which replaces the fingerprint sensor for unlocking the phone. The home button found on previous iPhones is also gone, and users instead tap the device to wake it up, Reuters reports.

Apple shares were last down 0.6 percent. They had traded as much as 1 percent higher during the launch event. The company has sold more than 1.2 billion iPhones over the past decade and ushered in the era of Mizzi Studio nominated for international Apple unveils iPhone X in major product

The screen on the iPhone X is about the size of the current iPhone 7 plus, though the phone itself is smaller. It features richer colors thanks to a new technology called OLED that other vendors such as Samsung are also rolling out.

Apple also introduced the iPhone 8 and the iPhone 8 Plus, which resemble the iPhone 7 line but have a glass back for wireless charging.

The new phones feature Apple's first proprietary graphics processor, which provides greater speed, improved cameras and some features for augmented reality apps.

The cheapest phones have 64 gigabytes of memory, up from 32 gigabytes in previous models, and will sell for $600 and $799.

The company also introduced an upgraded Apple Watch, which can make phone calls and access the internet without the user carrying an iPhone. The Series 3 watch will cost $399.

Apple did not provide sales figures for its watches, but Cook said sales had risen 50 percent from the year before and that the Apple Watch was now the best-selling watch in the world.

Apple introduces ‘Face ID’ for iPhone X

  Apple introduces ‘Face ID’ for iPhone X Apple today confirmed the iPhone X will feature facial recognition technology dependent upon a new “true depth camera system” including an infrared camera, flood illuminator, dot projector, and proximity sensor. The Face ID feature will work in low light situations and, according to Apple, there’s only a one in a million chance another face (unless you have an evil twin) can unlock your device.Every time you look at your iPhone X it detects your face. The feature will allow users to unlock devices simply by looking at them, essentially letting iPhone owners to use their face as a password.

The launch contained few surprises, with leaked details on the phone and other products including an updated Apple Watch proving largely accurate. GRAPHIC: How many Apple shares does an iPhone buy? GRAPHIC: Apple unveils new iPhones .

Apple Inc (AAPL.O) Chief Executive Tim Cook took the stage at the Steve Jobs Auditorium on the new Apple campus on Tuesday for the company's biggest product launch in years, which was expected to include a completely redesigned top-of-the-line iPhone .

Gene Munster, an analyst with Loup Ventures, believes sales of the watch could double or even triple because of the new connectivity.

The upgraded Apple TV will support the high resolution display known as 4K and will also feature more programming options as Apple steps up its efforts to cut content deals and produce its own shows.

FLASHY NEW CAMPUS

Cook opened the event at the Steve Jobs Auditorium on Apple's new campus with a tribute to the company's co-founder and former CEO Jobs, who died in 2011.

The Apple building itself was considered to be Jobs' final product, and Cook spent a few minutes boasting about the design, energy-saving features and public spaces at the new campus, including a flagship Apple Store.

The theater, never before open to the public, features an expansive glass-enclosed lobby, with two massive white stone staircases leading down to the auditorium. Inside, the decor is similar to that of Apple's stores, with hard maple flooring and tan leather seats.

Apple's iPhone 8 launch in Sydney sees bleak turnout .
Apple Inc's iPhone 8 launch in Sydney, one of the first cities to access the product in Australia, saw a bleak turnout as fans held out for the soon-to-be-released premium iPhone X. Hundreds of people usually gather at Apple's Sydney city store with queues winding down the town's main street, George Street, when there is a new product release. On Friday, there were fewer than 30 people lining up before the store opened, according to a Reuters witness.Mazen Kourouche, the first in queue after lining up 11 days outside the store so that he could buy and review the product on YouTube, said there were modest refinements.

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